info@unionultras.com Chivas USA always loyal always

faithful supporters

Mayo 17, 2013
Sr. y Sra. Vergara

Dueños del Club Deportivo Chivas USA

18400 S. Avalon Blvd, Carson, CA 90746

Distinguidos Sr. y Sra. Vergara:
Por medio de la presente queremos hacer un llamado a nuestra Directiva Al Señor y la Señora Vergara, de parte de la afición de Chivas USA Unión Ultras

Cuando usted Señor Vergara tomo las riendas de este equipo al 100% lo primero que dijo de manera reiterativa fue “Queríamos hacer de Chivas USA el hijo prodigo de Chivas México y lo convirtieron en un el hijo mal nacido de Chivas”. Ese mismo día Usted mismo mencionaba que iba a tomar las riendas de este equipo en lo que respecta a lo deportivo y la mercadotecnia además menciono que acercaría este equipo más a la comunidad. Otra de las cosas que usted dijo y recalco fue que Chivas USA se queda en Los Ángeles en palabras textuales dijo “desde mañana empezamos a trabajar para que Chivas USA tenga su propio estadio su propia casa” . Cuando se le pregunto qué en donde viviría usted su respuesta fue que Los Angeles seria su segunda casa y que estaría mas al pendiente de el club.

Señor y Señora Vergara quiero informarles por medio de esta carta pública que casi nada de lo que usted Jorge prometió se ha cumplido y créame que entendemos que estamos comenzando de -0 como usted lo menciono
En lo de mercadotecnia existe muy poca promoción para el equipo el primer partido fue una humillacion y vergüenza ver a menos de 4000 personas en el estadio fue una cachetada a todos lo que nos partimos el alma por traer gente al estadio, esto sucedió por la falta de planeación por la falta de promoción de los partidos. Se hicieron muchos recortes empezando por la única tradición que teníamos como las chiva girls y jerseys off our back, más del 50% del personal de Chivas USA fue recortado, se fue gente importante como el señor Francisco, Luis y Rodrigo por mencionar solo unos gente que ya entendía mas el Mercado de la MLS. Los pocos que quedaron no tienen ni un plan de trabajo y ojo no por que no quieran si no porque no se los aprueban porque no hay recursos para llevarlos a cabo.

Si de algo bueno se podía hablar de este club en los últimos años era su apoyo a la comunidad cosa que ya sucede muy poco debido a tantos cambios sin pensar en las consecuencias de lo que esto traería. En lo deportivo todo comenzó muy bien tenemos un gran entrenador en El Chelis y un grupo de jugadores dispuesto a morir en la cancha pero con las ganas no se ganan partidos necesitamos mínimo 3 jugadores mas de calidad para sacar esto adelante el apoyo a nuestro técnico de su parte es esencial para que esto funcione. Se siguen cometiendo los mismos errores que usted tanto critico de la administración pasada seguimos siendo el hazme reír de esta liga.

Señor y Señora Vergara nosotros Los Unión Ultras afición de Chivas USA los que amamos y vivimos el día a día de esta franquicia y que cada partido sin falta estamos presentes para apoyar a nuestro equipo y nunca le damos la espalda y lo más importante los que invertimos tiempo y dinero, le exigimos de la manera más atenta y con respeto que nos dé respuestas y explicaciones creemos que nos merecemos saber cual es su plan de trabajo. Tambien le ofrecemos de la manera mas atenta nuestro apoyo para cualquier cosa que sea por el bien de nuestro Club.

Se tiene que hacer algo ya antes que perdamos a nuestro equipo y aficion
Esperamos su respuesta a la brevedad posible

Atentamente: . La Afición de Chivas USA

Union Ultras info@unionultras.com

Chivas USA always loyal always faithful supporters

May 17, 2013

Mr. and Mrs. Vergara Owners of Club Deportivo Chivas USA 18400 S. Avalon Blvd, Carson, CA 90746

Esteemed Mr. and Mrs. Vergara:
Through means of this letter, we, the Union Ultras, would like to call on our executives and on Mr. and Mrs. Vergara.

When you, Mr. Vergara, took the reins with a full grip once buying out Chivas Usa, the first thing you said repetitively was, “We wanted to make Chivas USA the prodigal son of Chivas de Guadalajara, and they made them into the cursed son of Chivas de Guadalajara.” That same day, you said you would take the reins of this team, in respect to the sporting and marketing areas. Furthermore, you mentioned that you would bring the team closer to the community. Another of the many things you said, and I say this with emphasis, was that Chivas USA was to stay in Los Angeles. Your textual words were, “Starting tomorrow, we begin working on getting Chivas USA its own stadium, its own home.” When you were ask where you would live, your response was, “Los Angeles will become my second home, and I will be on top of the team in any of its necessities.”

Mr. and Mrs. Vergara, we would like to inform through this public letter that almost nothing that you, Jorge, promised us would happen has become a reality. Believe us; we understand that this is starting from scratch, as you had mentioned before.

In the marketing area, little promotion for the team exists, as demonstrated in the first game of the season. It was a humiliating embarrassment seeing less than 4000 people in the stadium show up for the game. It was a slap on the face for us that put our heart and soul in attempting to bring people to the game. This was a result of the lack of planning and promoting of our fixtures from your front office.

Many cutbacks were apparent in the season opener, starting with the few traditions that we had, such as the ChivaGirls and the “Jerseys off our Backs.” More than fifty percent of the personnel were either fired or laid off, including important employees such as Mr. Francisco, Mr. Luis, and Mr. Rodrigo, examples of the people your regime rid themselves of that knew the most about MLS marketing. The few that have remained don’t have a plan of action and not because they don’t want to have one, it’s because their ideas are not approved of since we lack resources to carry out their ideas and intentions.

If there is one good thing that can be said about this club in the last few years is its support to the community. This is something which does not occur anymore due to the several changes that were made without thought of the consequences that would come about once the decisions were made.

In the sporting area, everything started very well. We have a great coach in El Chelis, and a group of players willing to die for him on the pitch, but desire does not guarantee winning results. We need, at the minimum, 3 players of higher quality and talent to push the team forward. This, however, will not function properly without the go-ahead of our coach. If we as a team keep making the same mistakes which you frequently criticized of the previous administration, we will continue being the laughingstock of the MLS.

Mr. and Mrs. Vergara, we as the Union Ultras, the exclusive supporters of Chivas USA, people who love and live this team day by day and game by game without exception, are here to support our team and to show that we will NEVER turn our backs on the team. But most importantly, we are the ones who invest time and money on our team. We attentively and respectfully demand answers and explanations as to what is the problem. I think we deserve to know at least a layout of your plan of action. We also offer in an attentive manner our support for whatever will benefit our team. Something has to be done before we lose our team or the fans we still have. We hope to receive a reply as soon as possible.

Attentively, . The Union Ultras, exclusive

March has been a terrific month for Chivas USA and the Union Ultras. It began with the long awaited return of the regular season, which meant we not only got our Goats back, but we as a group we finally got back to where we belong: Section 101. We were then treated to five games in four weeks that produced a loss, 3 wins and a tie…and whole lot of headlines. Good and bad, Chivas USA are the one club in MLS that are being talked about right now. All that mattered to us though, was that we were rewarded after 2012. We demanded that the team “match the passion in the stands” and repay the fans. Not just in results, but in determination and desire to turn things around.

Step forward Chelís and his class of 2013.

Forget all the controversy, rumors, attendance figures and usual nonsense from the critics. Chivas USA are on the rise both in the Western Conference and in people’s estimations. Despite an opening day defeat to Columbus Crew, we showed up in numbers and backed a new roster of Goats knowing that our first game would not be the benchmark of 2013. Even though we went on to defeat FC Dallas, stun the Galaxy and pick up 3 points on the road from a 4-1 win; Saturday’s game against the Vancouver Whitecaps was perhaps the most meaningful game of March in my opinion. And perhaps could be one the most memorable games of the whole season.

That might sound a bit dramatic at such an early stage of the season, but the whole day had everything we wanted as a group. It had a brilliant tailgate, a deafeningly packed section, a Chivas USA team that battled for 3 points and another performance that suggested we are a playoff team. More importantly though, we got what we had been asking for when the whole team matched the passion in the stands. They matched it on the field, on the sidelines, in the press conference and in the locker room. They still have a lot to work on and achieve of course, but at least we know they are fighting for those of us in section 101.

Dan Kennedy pointed out after the game that the 2012 season still had some positives about it despite all the negativity that eventually surrounded the club. I agree with him, but this year has already outweighed last year in terms of on-field passion. And like I said before, this passion is evident on the sidelines and after the game as well. You only have to watch the celebrations from the players to recognize that this is a “new era”.

Saturday was my first press conference of 2013 and it was a perfect example of the optimism we all have for Chivas USA. Chelís entered the room demanding that the journalists smile, he praised the work ethic and style in which his team played, and he answered the questions that looked to devalue what the team has achieved with veiled contempt and wit. He made people laugh and inspired the Chivas fans in the room that he meant business. He even joked that he had achieved everything that was planned for him and he could now leave the club.

I tweeted afterwards that the press conference had been a far cry from post-game interviews from the Robin Fraser era. No disrespect to Fraser, but he was no media personality and he didn’t exactly exude passion in front of the camera. Nevertheless, coaches are not hired to be good in front of a TV camera; they are there to win soccer games. However, we were not winning games and many fans were left uninspired during an extremely difficult time for the club. In Chelís though, we have a coach who epitomizes the attitude of Chivas USA and the Union Ultras. He walks the walk, and talks the talk and has passion.

This passion has spilled over onto the field, the stands and into the locker room. Talking to the players after the game the atmosphere in the locker room was electric and you could tell the players are brimming with confidence. This is down to Chelís but it also down to us a supporter group in a way. We have backed the team no matter what and gave them 100% from the stands. They recognize this and want to repay us with results and good soccer. Everyone is in it together and if we keep it up we will surely find ourselves in the playoffs this year.

The atmosphere at the game on Saturday was one of the best I have experienced in my two seasons as a member of the Union Ultras. Two goals and three points certainly gave us more to celebrate than normal, but before the goals even went in we were a force to be reckoned with. Numbers have grown and the pictures from the game show that. Everyone else focuses on the empty seats, but the players and staff of Chivas USA recognize our effort and we are being repaid in kind.

Chivas USA will eventually lose again, but even when they do, we know we are going to see them fight and match our passion…and that’s exactly what we asked for.

ANDREW WATSON – “El Chiva Escoces”